InHomes Direct

A UK home-improvement retailer selling flooring, worktops, tiles, beds, doors and lighting — categories where a standard product page can't handle area-based pricing or survey-led quotes.

Packs-vs-area conversion, worktop pricing based on survey measurements, mixed unit types across categories, and category-specific shipping and returns rules — none of it served well by out-of-the-box Shopify templates.

Custom-coded real-time calculators (area to packs, automatic round-up), conditional product templates per category, and category-aware policy display — built without relying on paid calculator apps.

• Shopify
• Liquid
• Custom JS calculators
• On-page SEO